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Permits & ProcessApril 15, 2025 · 5 min read

Sign Permits in the Central Valley: Who Pulls Them and How Long They Take

Most cities require a permit before you put up any exterior sign. Here's how the process works in Fresno, Reedley, Kingsburg, Selma, and Sanger.

Central Valley commercial storefront

Most exterior signs need review

Cities regulate sign area, height, projection, illumination, setbacks, attachment, and placement. The rules vary by zoning district and by sign type, so approval for one storefront does not guarantee the same design will be accepted on the next block.

Electrical signs may require additional documentation and licensed electrical work. Landlord criteria can be stricter than the city code and should be checked at the same time.

What goes into an application

A complete submittal commonly includes scaled elevations, sign dimensions, colors, materials, mounting details, electrical information, site plans, and property-owner authorization. Missing information is one of the biggest causes of avoidable delay.

The sign contractor often prepares and submits this package because fabrication drawings and engineering details come directly from the shop.

How long permits take

Simple conforming signs may move quickly, while unusual designs, historic areas, monument signs, or applications needing planning review can take longer. Review workload also changes throughout the year. The safest schedule starts permit work before fabrication is complete, not a few days before installation.

Build permitting into the opening plan

Confirm the local code, landlord standards, and required approvals as soon as the lease and storefront measurements are available. A coordinated sign company can track comments, revise drawings, fabricate after approval, and schedule installation around the opening date.